This study, Select & Connect: Strategies for Targeted Acquisition and Retention, details marketing disconnect to uncover the challenges, trends and opportunities associated with developing and managing an effective approach to Selective Customer Activation, from lead generation to loyalty and referral.
See the results from more than 550 marketing professionals that were polled in this compelling study to help you better define and implement optimal customer-centric programs. Some topics of the study include:
Offered Free by: CMO Council and NetLine
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